February 03, 2010
Ford Motor Co.’s mobile idle-screen advertising campaign to drive consumer interest in the 2010 Ford Taurus achieved an average click-through rate of 20 percent. The automaker tapped Mobile Posse for the campaign, which ran during November and December. Ford ran a national campaign promoting the launch of the redesigned Taurus, reaching more than 1 million of Mobile Posse’s opted-in base of mobile consumers across 210 designated market areas (DMAs). Mobile Posse works with leading wireless carriers to deliver great new offers and content to you daily. Mobile Posse's solution is currently deployed with the following carriers: Alltel Wireless - Alltel Perks  With Alltel Perks, customers of Alltel Wireless receive customized content including sports scores, weather, discounts, trivia and more directly on their phone.
November 20, 2008
By Evan Koblentz Alltel Wireless customers can now use their phone’s idle time to automatically download new
Mobile Posse, Alltel, Verizon, content service
Customers now have access to content, discounts and offers directly on their handset Little Rock, AK – Customers of Alltel Wireless, America’s largest network, can now receive customized content including sports scores, weather, discounts, trivia and more directly on their phone with today’s launch of Alltel Perks.
November 20, 2008
 Activate the Idle Screen Bottom Line Results
April 28, 2009
By Dan Butcher DQ taps Mobile Posse Mobile Posse Inc., a provider of idle-screen content and advertising for mobile, is helping Dairy Queen to reach consumers on-the-go through their mobile phones. Starting in March, Dairy Queen and digital agency space150 piloted Mobile Posse’s idle-screen advertising platform to promote its new Sweet Deals value menu.
Mobile Posse, Dairy Queen, Sweet Deals, Space 150, mobile advertising, idle screen
November 20, 2008
By Jason Ankeny Alltel Wireless announced the launch of Alltel Perks, offering subscribers customized content including sports scores, weather, discounts and trivia directly to their mobile handsets. Available for download via the Alltel Shop, Alltel Perks (powered by content and advertising services provider Mobile Posse) delivers content to the idle screen when the phone is not in use--subscribers will receive content including coupons from local merchants and favorite restaurants, sports scores, local weather forecasts and more.
Mobile Posse, Alltel, Alltel Perks, idle screen
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| Mobile Posse is available on select handsets from our carrier partners. |
