MobiSurvey enables marketers and consumer-research analysts to survey owners of all phone types, regardless of data plan. Many of today’s top mobile research tools require survey participants to own a smartphone with a data plan, and in doing so the research completely excludes a significant portion of the mobile audience. MobiSurvey expands research capabilities to the broadest range of U.S. mobile customers, including smartphone and feature phone users that do not have data plans. MobiSurvey participants can be targeted by a number of criteria including; age, gender, and location.