Don’t let the Kermit-colored walls frighten you. They only represent the color of money for McLean, Va.-based Mobile Posse. CEO Jon Jackson says the mobile advertising and CRM provider hit the 10M consumer mark last month and is poised to double revenue this year, following on the heels of a revenue-doubling 2011. The company’s success comes from partnering with carriers like Verizon, MetroPCS, U.S. Cellular, and Cricket to provide targeted advertising on phones, as well as content for customers needing help navigating their smartphones and calling plans. The market potential for US mobile advertising alone hovers around $3B, Jon says. Potential in the worldwide mobile CRM market doubles it.
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